I have been looking at ways to make money with blogs and domain names and websites recently and I came across an eBook (free, so don’t sign off) from John Chow that is really well done.
John is one of the more prolific bloggers as far as making money blogging so it shouldn’t surprise you that he has a pretty good ebook. What is surprising is that it is free and full of good information and all it will cost you is your email address if you pick it up from his site. I’ve already downloaded it and he says it is free to redistribute so if you don’t want to give him your email you can find it here.
I generally take lots of notes and mark up documents as I read them so I thought I would just type them up and create a short list of tips for making money on your blog/domain in a review format. The following are my notes and comments/thoughts I had as I read the ebook:
Chapter 1 – it is an introduction, but it is really all about what I would term accountability. Take a look at this quote related to “Someday Never Comes”:
“When you talk to a successful person about his goals, he’ll tell you what he plans to do and when it will be done. When an unsuccessful person talks about his goals(assuming he even has one), you’ll hear something along the lines of “I hope to do this someday.” Here’s a clue for all you losers out there; someday never comes.”
Some people will call that quote mean or too blunt or say that it is overstating or oversimplifying. BS! Think back about a time when you were most productive or accomplished more than you thought possible. Usually people think of these times and they are related to a project with a specific due date or something they really enjoyed and knew had to get done. A work project with a deadline is really just a goal someone else imposed on you… also, the things you enjoy usually tend to get done and done well! Why not blend the two? John says you have to have a time limit or it isn’t really a goal. I think that is the very heart of a goal! So do something you enjoy and set timely goals!
Chapter 2 – Recommended Money Makers. No, I’m not talking about Chris Moneymaker or anything related to poker this time. In this chapter, John goes into different ways to make money on your blog.
First is content links – now this ASSUMES you have some really good content… Content links are great because you don’t have to sacrifice any ad slots in your primary advertising areas (usually following the F pattern). These types of ads read your content and dynamically place hyperlinks as ads as part of the text so it is easy to implement and pretty unobtrusive. He recommends Kontera and even lets you piggyback off his subscription because they usually won’t approve smaller blogs. I’m sure he gets some kickback or ad revenue, but who cares if it gets you in the door.
Next is Text Link Ads – I haven’t used a service like this before, but basically it looks like you are giving up your recommended/favorite sites section of your blog which makes it look like you are recommending whoever they place in they ad… I’m not too sure about this one since it is YOUR reputation you are selling… If anyone has any experience with this please let me know.
Google Adsense comes next and for the vast majority of people that is going to be the first network you experience. I like Adsense and they tend to display truly relevant links and they have text, image and video ads of all sizes so you can really fine tune your site and test different size ads with different layouts. Seems like a waste of time, but small changes make huge differences with adsense and almost any other network in terms of conversion (clicks in this case). He also mentions Bidvertiser, but unless you really need to get paid at $10 increments I can’t see the benefit.
This got much longer than I expected so I’ll post the rest later. Let me know what you think and whether you like to see links/reviews like this one.
~~ DomainNitro ~~