Today I thought I would start a new series called IDN.
So what is an IDN?
Well, if you are native non-English speaking or are a domain investor you might know that “IDN” is usually referred to in the context of Internationalized Domain Names. Basically web addresses with non-standard ASCII keyboard characters for us English only web surfers.
It really doesn’t matter, because my IDN’s are “Interesting Domain Names” of the day.
My site, my rules.
These names will be one of two types:
- Names that I see on TV, adverts on roadways/vehicles/tv/radio, or on actual businesses.
- Names that I see for sale or on the drop lists or sales lists I receive
They will usually be good which is why I noticed them, but occasionally I will notice one because it is horrendously bad. I will try to offer commentary on why they are good or bad just to get them out of my head and start consolidating notes on why Domain Names are good or not – thus why they have value.
Domain Name of the Day
Today’s first interesting domain name is:
Interesting Domain Name: Enterprise.com
Enterprise.com
Most everyone in the U.S. will recognize Enterprise as the company who rents cars with a unique twist – “We’ll pick you up!”
We use Enterprise for our corporate car rentals and I saw this Commercial Truck rental sporting the same brand.
Domain Name Pros:
- Aside from being the exact match for their corporate brand, the word Enterprise sparks all kinds of positive connotations in English.
- it means a company in one definition
- it means a project in another definition
- and another it means taking action in difficult projects
- It is a common one word dictionary domain name. Huge plus.
- 10 letters – not bad
- Fairly easy to spell
- Very common
If you happen to like some of the other extensions, a quick bulk domain search reveals there are only a handful still available for either name. Other people are looking at the same idea I see!
